R&D to test for cyber security

FAU areas of expertise expand collaboration with government & industry

SouthFloridaSunrise.com Staff report

July 15--The nationally-recognized Technology Business Incubator® at the Research Park at Florida Atlantic University and FAU’s Center for Cryptology and Information Security are actively expanding opportunities for cyber-related tenants to share Center expertise and provide an outlet for research to be applied to marketable products.
“This collaboration further bolsters South Florida’s reputation for providing solutions to contemporary societal challenges such as identity theft, cyber intrusions and data protection,” said Andrew Duffell, President & CEO of the Research Park at Florida Atlantic University. “It is directly in line with the Research Park’s strategy of focusing on the advancement of research and technology to further South Florida’s economic development goals.”

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Passed the taste test

California Pizza Kitchen re-imagines Boca Raton location

SouthFloridaSunrise.com Staff report

July 16-For the past two years, California Pizza Kitchen has been testing its "recipe for re-imagination" at its Fort Lauderdale location. Key ingredients in the recipe combine more creativity in its menu, a new design that harkens back to its California mind-set, and re-focusing its staff to "de-chain" the chain to attract more customers.

Based on positive results in Fort Lauderdale and a California location, CPK has announced the debut of its re-imagined menu in the newly remodeled Boca Raton restaurant to further roll-out the concept.

The enhanced menu, which still features California Pizza Kitchen’s signature hand-tossed California-style pizzas, pastas and salads, incorporates new Main Plates, unique seasonal offerings, Lunch Duos and handcrafted cocktails made with fresh juices, fruits, purées and herbs.

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Test to reach your market

Is your mix of advertising channels optimized for digital reach?


SouthFloridaSunrise.com Staff report

July 17--PricewaterhouseCoopers reports that Internet advertising revenues topped all broadcast channels in 2013, and is the largest of all media channels – print or digital - in the ad revenue marketplace. Mobile is the fastest rising segment, and display-related online advertising is up by 7% – to 30% of those total ad spends.

So are your multi-channel advertising efforts optimized to reach consumers in their daily lives?

MarketServ™ provides analytics-based display advertising to small and medium-sized businesses to compete online with enterprise and big box marketers.

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Test your site selection

Location test for R&D and high tech

Research Park at FAU map

SouthFloridaSunrise.com Staff report

July 17--Choosing a location for your business can never be taken lightly. The Research Park at FAU is offering R&D and high tech companies to “test” its campus with month-to-month leases at its Technology Business Incubator.

This way, leading-edge companies can learn first-hand whether they fit with the Research Park’s access to intellectual talent and skill sets, physical operations and infrastructure at a fraction of the usual start-up costs.

Watch Research Park TV to learn more.


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